MADE-IN

The challenge

The client, a Saudi industrial company, sought to develop a distinctive brand identity that reflects its commitment to supporting local industries and utilizing materials sourced from across the Kingdom. The objective was to create a visual identity that conveys strength, reliability, and authenticity while celebrating the company's Saudi roots and positioning it as a trusted name in the industrial sector.

What has been achieved

We developed multiple brand identity concepts inspired by Saudi industrial heritage and the materials and resources found across the Kingdom. Each direction explored a unique visual approach while remaining aligned with the company's vision, values, and market positioning. The concepts provided a strong strategic and creative foundation for the company's future visual identity.

Scope of work

Brand Strategy, Creative Direction, Brand Identity Concepts, Logo Design, Visual Identity, Concept Development, Brand Applications, Presentation Design.